Step into the future, with BBC R&D
BBC
Social Video Launch
The BBC R&D team wanted to highlight all of the innovative ideas which will shape the future of entertainment.
We worked with the Research and Development department to create a vibrant and comedic look into the future. Using a mixed media approach and taking design inspiration from the 80’s we created a short film aimed at 16-25 age bracket.
Emotions
We created a fast moving, mixed media approach aimed at younger demographic. Research revealed that viral content needs to be constantly challenging and engaging the audience who increasingly have shorter attention spans. We set about creating a film which would grab attention from ever-busy news feeds.
Create
We storyboarded, produced and filmed content in-house in line with client budget requirements. Sound design, VO and original sound mix were employed to add final finesse.
Impact
The film launched across various social media platforms to high acclaim.
